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Bridging Africa and Canada Through Trade, Innovation, and Partnership

Join us in showcasing and celebrating the rich cultural heritage, craftsmanship, and entrepreneurial spirit of Africa and Canada through our series of events, exhibitions and trade shows. Together let's build connections and inspire innovation across continents

Investment opportunities in Africa for Canadian Businesses

Partnership Opportunities with Canadian Businesses

Upcoming Event

AfriCanada Expo 2025

Date

October 17–19, 2025

Location

Edmonton Inn and Conference Centre

Edmonton, Alberta, Canada

AfriCanada Expo 2025 is the premier platform for promoting multilateral trade between Africa and Canada. It brings together policymakers, entrepreneurs, manufacturers, creatives, and investors from across sectors to explore opportunities, build strategic partnerships, and shape the future of Africa–Canada trade relations.

Key Highlights

  1. Made in Africa Pavilion – Showcase of African-made products, brands, and innovation

  2. Made in Canada Showcase – Canadian technologies, services, and trade solutions for Africa

  3. B2B Matchmaking Lounge – Curated business-to-business meetings

  4. Trade Dialogues – Panel discussions with AfCFTA leaders, government reps, investors

  5. Startup Spotlight – African and Canadian entrepreneurs pitch innovations

  6. Cultural Experience Zones – Taste, see, and feel African and Canadian cultures

Who Should Attend?

  • Exporters & importers

  • Diaspora entrepreneurs

  • Policy makers & diplomats

  • Investors & development agencies

  • Startups & innovators

  • Chamber reps & trade experts

  • Students and researchers

Theme

Unlocking Potential: The Africa–Canada Partnership for Prosperity

Bridging Markets, Unlocking Opportunities

Made in Africa Expo Canada is a premier trade and investment platform dedicated to fostering strong economic partnerships between Africa and Canada. As a catalyst for sustainable business growth, we connect entrepreneurs, investors, policymakers, and industry leaders to unlock new opportunities and drive mutual prosperity.

Made in Africa Expo Canada is a bold platform driving multilateral trade, investment, and innovation between Africa and Canada. We go beyond showcasing products — we create corridors of opportunity that connect businesses, institutions, diaspora leaders, and governments across two continents.

Born from the need to bridge markets and amplify African and Canadian enterprise, we are both a trade expo organizer and a facilitator of real economic exchange. Through our annual AfriCanada Expo, trade missions, and market access programs, we help companies navigate complex trade systems, unlock cross-border growth, and establish long-term partnerships.

Our work is grounded in the goals of Agenda 2063 and the African Continental Free Trade Area (AfCFTA). As a Canada-based initiative with global relevance, we are committed to a future where Africa and Canada co-create value through shared markets, inclusive trade, and sustainable innovation.

Whether you're an exporter in Ghana, a manufacturer in Alberta, or a diaspora entrepreneur looking to expand, Made in Africa Expo Canada is your launchpad into cross-continental success.

A dual-market vision: Serving both African and Canadian trade interests

Focused on multilateral trade, not just bilateral deals

Led by a diaspora-driven mission with deep local and global roots

Offering year-round services: expos, trade facilitation, investor engagement, and B2B matchmaking

Strong alignment with continental development goals like AfCFTA & Agenda 2063

Our vision is simple but powerful

To make Africa and Canada thrive together - through trade, trust, and transformation.

What Sets Us Apart

Who We Are

Canada–Africa Trade Facilitation
For African Businesses:
  • Export preparation for the Canadian market

  • Canadian regulatory compliance support

  • Market research & product-market fit

For Canadian Businesses:

  • Market entry into African countries under AfCFTA

  • Local partner sourcing and due diligence

  • Investment risk assessment and trade mission prep

OUR SERVICES

Cross-Continental B2B Matchmaking
  • Sector-based matchmaking (agriculture, fashion, fintech, etc.)
  • Investor–startup introductions

  • Sourcing and distribution partner search

  • Diaspora business integration

Business Delegations & Trade Missions
  • Participation in global expos and fairs
  • Customized business tours
  • Country-focused delegations
  • Joint chambers and government engagements

Training, Education & Advisory
  • Online and in-person training
  • Export readiness programs

  • Policy & trade compliance seminars

  • Women and youth in trade empowerment

Flagship Expo Events
  • Afri-Canada Expo: a multilateral trade and investment summit
  • Country Pavilions: Showcasing “Made in Africa” and “Made in Canada” products

  • Thematic Zones: Agribusiness, Technology, Fashion, manufacturing, real estate, etc

  • Business pitch sessions, diaspora spotlights, and more

Trade Policy Engagement & Advocacy
  • We engage with governments, trade blocs, and policy institutions to influence Africa–Canada trade frameworks.

  • Policy roundtables (e.g., on AfCFTA and Canada-Africa partnerships)

  • Agenda 2063 alignment & strategic positioning

Membership, Partner & Sponsorship Opportunities
  • Corporate and SME membership tiers
  • Sponsorship and co-branding opportunities

  • Business promotion via our media platforms

  • Preferred vendor and matchmaking benefits

EVENTS AND GALLERY

Capturing the essence of African creativity, highlights from our events and exhibitions.

Why Exhibit?

•Expose your company to an international market
• Sell your products and services to new and existing customers
• Create direct contact with clients and suppliers
• Increase brand awareness
• Build relationships, network and gain access to new markets
• Launch new products
• Increase visitor traffic to your website
• Undertake valuable market research
• Identify and recruit new distributors or partners
• Educate your customer market
• Showcase live demonstrations
• Explore import and export opportunities
• Meet trade associations and professional bodies

Cultural Immersion

Networking Opportunities

Unique Products

Business Opportunities

Educational Insights

Supporting Local Artisan

Cultural Exchange

Why Attend?

The Made in Africa Expo welcomes exhibitors representing a diverse range of sectors, including:

Automotive, Mining, Manufacturing, Power and Automation, Agriculture and Food, Arts, Crafts and Decor, Technology and Innovation, Chemical Manufacturing and Pharmaceuticals, Fashion and Textiles, Sustainable Solutions, Aviation, Real-Estate, Tourism, Education and Financial Institutions.

Exhibitor

Our Partners